Course Overview

The future of broadcasting is converging with the internet and audience demands are shifting. This course taps into the role Augmented Reality (AR) for New Media.

AR has become a common tool in everyday life, and the future seemingly has no limits. AR has the potential to connect people around the globe in an instant, provide tools for various industries, and change the way we interact with both the virtual world and the real one. AR will affect companies in every industry and many other types of organisations.

The applications of utilizing AR in various digital marketing strategies will be the next step in the development of content for branding, marketing and user experience. Exploring various strategies and systems, AR is a powerful tool to create more impactful strategies for further growth.

Course Overview

The future of broadcasting is converging with the internet and audience demands are shifting. This course taps into the role Augmented Reality (AR) for New Media.

AR has become a common tool in everyday life, and the future seemingly has no limits. AR has the potential to connect people around the globe in an instant, provide tools for various industries, and change the way we interact with both the virtual world and the real one. AR will affect companies in every industry and many other types of organisations.

The applications of utilizing AR in various digital marketing strategies will be the next step in the development of content for branding, marketing and user experience. Exploring various strategies and systems, AR is a powerful tool to create more impactful strategies for further growth.

Who Should Attend

• Broadcast Professionals

• Marketing Practitioners

• Job Seekers

• Fresh Graduates

• Business Owners

• Entrepreneurs

Why Choose This Course?

This hands-on course will allow you to immediately apply the skills you learn to your workplace or business .
The course format gives you plenty of practice in setting-up and managing social media accounts and in implementing social media campaigns, enabling you to kickstart your career in Social Media Marketing.
Demand for social media marketers are growing exponentially and employers view social media marketing skills as an increasingly vital skill-set.
Take advantage of Social Media's true potential to drive results for your business, career or employer.
You are required to bring your laptops for this course. Please avoid bringing work laptops that may limit your access to external domains.

Who Should Attend

• Broadcast Professionals
• Marketing Practitioners
• Job Seekers
• Fresh Graduates
• Business Owners
• Entrepreneurs

Why Choose This Course?

The course format gives you plenty of practice in setting-up and managing social media accounts and in implementing social media campaigns, enabling you to kickstart your career in Social Media Marketing.
The course format gives you plenty of practice in setting-up and managing social media accounts and in implementing social media campaigns, enabling you to kickstart your career in Social Media Marketing.
Demand for social media marketers are growing exponentially and employers view social media marketing skills as an increasingly vital skill-set.
Take advantage of Social Media's true potential to drive results for your business, career or employer.
You are required to bring your laptops for this course. Please avoid bringing work laptops that may limit your access to external domains.

Course Module

Part 1: Augmented Reality in the 21st Century

MODULE 1:

Mobile Augmented Reality: A Vision of ImmersionEvolution, Growth and Emerging of AR Trends globally

MODULE 2:

AR for Digital MediaAR Branding and Marketing for The Netflix Generation.

MODULE 3:

Exploring AR’s future in audience’s media consumption.

MODULE 4:

Workshop: Spark AREssential Tools of Spark AR:

- 3D models
- Plan Tracker
- Face Tracking
- Creating AR Assets

Development of Project

Part 2: Digital Content Optimization and Marketing

MODULE 1:

AR Content Marketing and Strategies: Social Media and The Metaverse:Search Engine Optimization (SEO)

Paid Search (PPC) using Google Ads

MODULE 2:

AR in Mobile, Display & Video Advertising

MODULE 3:

AR, Mobile Application and The Web: The Convergence and Optimization

MODULE 4:

Analytics with Google Analytics

MODULE 5:

Workshop: Building Digital Marketing Strategy with AR

*  * Course Materials will be provided during class sessions *  *

Course Module

Part 1: Augmented Reality in the 21st Century

MODULE 1:Mobile Augmented Reality: A Vision of Immersion
- Evolution, Growth and Emerging of AR Trends globally
MODULE 2:AR for Digital Media
- AR Branding and Marketing for The Netflix Generation.
MODULE 3:Exploring AR’s future in audience’s media consumption.
MODULE 4:Workshop: Spark AR

- Essential Tools of Spark AR:
- 3D models
- Plan Tracker
- Face Tracking
- Creating AR Assets

Development of Project

Part 2: Digital Content Optimization and Marketing

MODULE 1:AR Content Marketing and Strategies: Social Media and The Metaverse:
- Search Engine Optimization (SEO)
- Paid Search (PPC) using Google Ads
MODULE 2:AR in Mobile, Display & Video Advertising
MODULE 3:AR, Mobile Application and The Web: The Convergence and Optimization
MODULE 4:Analytics with Google Analytics
MODULE 5:Workshop: Building Digital Marketing Strategy with AR

*  * Course Materials will be provided during class sessions *  *

Contact for Enquiries

m.bhawani@bac.edu.my
012-945 4722

Contact for Enquiries

m.bhawani@bac.edu.my
012-945 4722

All Inclusive Fee:

Face-to Face: RM 6,900 / Remote Online Training: RM 5,900
* (Early bird fee available & subject to T&C)

Mode : Face-tot-Face (80 hours)
Mode: Remote Online Learning (70 hours)

(To find out more , please Enquire Now on the form below)

Submit Your Interest

Our consultants will assist you soon to start your professional training journey.

    Course of Interest

    Full Name*

    Email*

    Organization Name

     

    Register Your Course

    Please fill up this form carefully & accurately, our consultants will get back to you soon!

      Course Title

       

      Participant Details

      First Name*

      Email*

      Nationality*

      Address*

      State / Province

       

      Organization Details

      optional

      Company/Institution Name

      Name of Contact Person

      Phone Number

       

      Payment Details

      KOLEJ IACT SDN BHD

      Maybank Account No:512334325500

      All payments should be made within 30 days from invoice date. A copy of your IC and payment receipt should be uploaded here. The management reserves the right to change the date/venue of the event with notice to be given in advance.
      No refunds will be made in the event of your cancellation and non-completion of the course for whatever reason. Once enrolled on the programme, you are strictly bound to pay the full fees, Please note that instalments, if any, are allowed merely to facilitate payment of fees.

       


      Declaration:

      All Inclusive Fee:

      Face-to Face: RM 6,900
      Remote Online Training: RM 5,900
      * (Early bird fee available & subject to T&C)

      Mode : Face-tot-Face (80 hours)
      Mode : Remote Online Training (70 hours)

      (To find out more , please Enquire Now on the form below)

      Submit Your Interest

      Our consultants will assist you soon to start your professional training journey.

        Course of Interest

        Full Name*

        Phone Number*

        Email*

        Organization Name

        Industry

        Mode Option

         

        Register Your Course

        Please fill up this form carefully & accurately, our consultants will get back to you soon!

          Course Title

           

          Participant Details

          First Name*

          Last Name*

          Email*

          Phone Number*

          Nationality*

          I/C or Passport Number*

          Address*

          Postal / Zip Code*

          State / Province

          Mode Option

           

          Organization Details

          optional

          Company/Institution Name

          Nature of Business

          Name of Contact Person

          Email

          Phone Number

           

          Payment Details

          KOLEJ IACT SDN BHD

          Maybank Account No:512334325500

          All payments should be made within 30 days from invoice date. A copy of your IC and payment receipt should be uploaded here. The management reserves the right to change the date/venue of the event with notice to be given in advance.
          No refunds will be made in the event of your cancellation and non-completion of the course for whatever reason. Once enrolled on the programme, you are strictly bound to pay the full fees, Please note that instalments, if any, are allowed merely to facilitate payment of fees.

           


          Declaration: